Cj is an SEO/Content Specialist at DPS. His previous work experience includes serving as a Social Media Manager for a digital media agency in Chicago, working on accounts for several large retailers and an insurance organization. Prior to that, Cj was managing social media and online PR for clients of a firm serving franchise concepts throughout the United States and Canada.

How is Digital Marketing Strategy Similar to a Sports Car?

Digital marketing strategy is a lot like a sports car. If one component isn't performing, the entire system will be less efficient.

Let’s think of digital marketing strategy as the engine of a sports car. There are many moving parts that must work together in order to power the vehicle. If one component becomes damaged, or is not functioning as well as the others, performance of the entire car will be degraded and the engine may even cease up altogether. Continue reading How is Digital Marketing Strategy Similar to a Sports Car?