Shelley Graff is a Content Marketing Specialist for Affinitiv (formerly Dealer Product Services). Following completion of her Master’s in Communication, Shelley discovered a passion in designing quality, original creations for the digital realm. In her personal life, Shelley’s interests include indie music, muscle cars, the animal kingdom, photography, philosophy and foreign horror movies. Her hero is Mark Twain.

Pinterest’s newest chat feature makes big splash in update

 Pinterest Little Red Riding Hood

Great American author and personal hero, Mark Twain, once said: “Let us make a special effort to stop communicating with each other, so we can have some conversation.”

This is the sentiment at the heart of the new messaging feature being offered by social media phenomena, Pinterest. Yet why would an image-based site that defines itself as a “visual discovery tool” invest time in an instant messaging feature, something that all the other big social media players (Facebook, Twitter, etc.) already have? The answer, according to Pinterest, is quite simple. In the words of the wolf in Little Red Riding Hood: “All the better to interact with you, my dear.”

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